Independent brand management · Asia

We build
brands across
Asia.

SOSEKI helps niche fragrance and independent lifestyle brands enter Asia, grow and create lasting value.

Who we are01

From strategy to shelf,
story to sale.

One operating partner for a brand’s full journey in Asia.

2014Founded in China

20,000+KOLs across Asia

€12M+Annual digital commerce revenue

AsiaChina · Japan · Southeast Asia

Our operating system02

Make the ordinary
extraordinary

We combine local intelligence, creative direction, channel execution and supply-chain control in one connected platform.

Brand Investment & Exclusive Distribution

Investing in distinctive brands and building the right route into Asia.

Perfumery Development & Fragrance Creation

From concept brief to a composition shaped for local preference.

Content Marketing & Livestream Commerce

Native stories, creators and commerce for the platforms that matter.

In-House Manufacturing & Supply Chain

Integrated production, quality control and final delivery.

Strategic Sales & Channel Development

Building retailer relationships, negotiating market entry and expanding brands across new channels, categories and territories.

Market Intelligence & Brand Localization

Turning consumer research, competitive insight and cultural understanding into localized positioning, pricing, content and campaigns.

Selected portfolio03

Different worlds.
One growth partner.

View all brands ↗

Sweden · Fine Fragrance House

LYDEEN

A Swedish fine fragrance house where Scandinavian restraint meets expressive, contemporary perfumery.

Sweden / France · Modern Perfumery

CRA-YON

Vibrant, inclusive fragrances built as a wardrobe of moods, moments and personal expression.

Japan · Designer Fragrance

YOHJI YAMAMOTO PARFUMS

An avant-garde fragrance world shaped by contrast, restraint and the beauty of the unexpected.

Asia platform

Global brand DNA.
Local market insight.

SeoulShanghaiShenzhenTaipeiBangkokSingapore

StockholmLondonParisHong Kong

HangzhouTokyo

Product development / End to end

Beyond perfume.
A complete world of scent.

Our in-house R&D team and integrated supply chain turn scent concepts into finished products—from formulation and testing to production, packaging and delivery.

Fine fragranceHome fragranceBody CareScented objects