Independent brand management · Asia

We build
brands across
Asia.

SOSEKI helps niche fragrance and independent lifestyle brands enter Asia, grow and create lasting value.

Explore our story ↗

Who we are01

From strategy to shelf,
story to sale.

One operating partner for a brand’s full journey in Asia.

2014Founded in China

20,000+KOLs across Asia

€12M+Annual digital commerce revenue

AsiaChina · Japan · Southeast Asia

Our operating system02

Make the ordinary
extraordinary

We combine local intelligence, creative direction, channel execution and supply-chain control in one connected platform.

Brand Investment & Exclusive Distribution

Investing in distinctive brands and building the right route into Asia.

Perfumery Development & Fragrance Creation

From concept brief to a composition shaped for local preference.

Content Marketing & Livestream Commerce

Native stories, creators and commerce for the platforms that matter.

In-House Manufacturing & Supply Chain

Integrated production, quality control and final delivery.

Strategic Sales & Channel Development

Building retailer relationships, negotiating market entry and expanding brands across new channels, categories and territories.

Market Intelligence & Brand Localization

Turning consumer research, competitive insight and cultural understanding into localized positioning, pricing, content and campaigns.

Selected portfolio03

Different worlds.
One growth partner.

View all brands ↗

Sweden · Fine Fragrance House

LYDEEN

A Swedish fine fragrance house where Scandinavian restraint meets expressive, contemporary perfumery.

Sweden / France · Modern Perfumery

CRA-YON

Vibrant, inclusive fragrances built as a wardrobe of moods, moments and personal expression.

Japan · Designer Fragrance

YOHJI YAMAMOTO PARFUMS

An avant-garde fragrance world shaped by contrast, restraint and the beauty of the unexpected.

Asia platform

Global brand DNA.
Local market insight.

SeoulShanghaiShenzhenTaipeiBangkokSingapore

StockholmLondonParisHong Kong

HangzhouTokyo

Product development / End to end

Beyond perfume.
A complete world of scent.

Our in-house R&D team and integrated supply chain turn scent concepts into finished products—from formulation and testing to production, packaging and delivery.

Fine fragranceHome fragranceBody CareScented objects